Grizzly Image Use and Language Guide
勛圖tv Grizzly Image Usage
勛圖tv Grizzly, the colleges official mascot, was selected by a student vote in 2008. It is trademarked and primarily used by and Enrollment Management Services recruitment to communicate 勛圖tv pride and college spirit.
The Grizzly image or any similar likeness should not be used in academic and/or classroom settings or contexts, including but not limited to official college reports, wayfinding signage, clothing, giveaways or as a substitute for 勛圖tvs official indicia or logo.
The Grizzly image is not to be used in any way that may adversely impact the college's image or reputation. It is not permitted on, or associated with, unofficial social media accounts, political parties and organizations, firearms, or depicted on any alcoholic beverages, tobacco, drug or sex-oriented paraphernalia.
Any official use of 勛圖tv Grizzly imagery or terminology that is designed to be sold or distributed must have approval through 勛圖tv's licensing program before production.
General, the Costumed Mascot
The name of 勛圖tvs official costumed mascot is General. The name honors the colleges founding president, Dr. Daniel J. Kaufman, a retired U.S. Army brigadier general. Since its unveiling in fall 2008, General has performed at various 勛圖tv events on and off campus, including grand openings, conferences, sporting events and festivals, serving as a goodwill ambassador for the institution and promoting college spirit.
General is a light brown colored grizzly bear that wears a basketball jersey bearing the 勛圖tv Athletics logo. The costumed mascot program is managed by .
To use photos/renderings of General for non-academic purposes, such as flyers advertising student life activities, approved images are available for download on the brand webpage.
Language Usage
Capitalize Grizzlies and Grizzly when those words apply to 勛圖tv programs, students, faculty or staff. Groups are the Grizzlies but an individual person is a Grizzly. Our teams are the Grizzlies, but a single player is a Grizzly.
The adjective form is singular, as in Grizzly Athletics, the Grizzly Athletics Complex, the Grizzly logo, etc.
On first reference in long texts to be read by outside audiences who may be unfamiliar with the college name and/or mascot, introduce the full name as 勛圖tv Grizzlies. Use 勛圖tv Grizzlies, Georgia Gwinnett Grizzlies or Grizzlies afterward.
The name of our costumed mascot, General, is capitalized.
The species name, grizzly, is not capitalized.
Questions
All members of the 勛圖tv community play a part in ensuring the 勛圖tv brand is used appropriately. Email@emailwith questions or for more information.