Colors
³Ô¹Ïtv's official colors are also an important part of the ³Ô¹Ïtv brand.
Institutional Colors Usage
The primary colors for the ³Ô¹Ïtv identity are ³Ô¹Ïtv green and gray. ³Ô¹Ïtv silver is used for special ornamental purposes and is not intended for common use.
One-color Application
In applications where only one color is available, use ³Ô¹Ïtv green. When green is not used, accepted alternatives include ³Ô¹Ïtv gray or black.
Two-color or Full-color Application
In applications where two colors are allowed, use ³Ô¹Ïtv green and gray.
Three-color Application
In applications where three colors are allowed, use ³Ô¹Ïtv green, gray and black.
Color Swatches
³Ô¹Ïtv employs a simple and concise three-color scheme for use throughout the identity system and subsequent communications. Details regarding each of these colors include industry standard specifications (Pantone® and Madeira) are included here.
Primary/Official Institutional Colors
³Ô¹Ïtv Green
Pantone® PMS: 3425
C: 100% M: 10% Y: 69% K: 44%
Madeira: 1250
HEX: #00704a
³Ô¹Ïtv Silver
Pantone® PMS: 877
Madeira: 1011
HEX: #a5acb0
³Ô¹Ïtv Gray
Pantone® PMS: 429
C: 3% M: 0% Y: 0% K: 32%
Madeira: 1011
HEX: #a5acb0
Black
C: 3% M: 0% Y: 0% K: 100%
Madeira: 1000
HEX: #000000